The lifecycle
From one-off decisions to a recurring funding cycle.
Liberis Sector Spotlight | Field Services
Field Services businesses or Trade Contractors often need to spend before they get paid. Drawing on Liberis funding data, this report explores how job activity, materials, invoicing and merchant behaviour can signal when capital may be needed next.
The commercial opportunity
The opportunity lies in the value and repeatability of each funding relationship, not deal volume. Trade Contractors have the highest average funding amount and renewal share of all sectors compared.
The lifecycle
From one-off decisions to a recurring funding cycle.
The 4 moments that matter
Materials, equipment, contracts and payment gaps drive demand.
The timing
Demand peaks in November and dips in March and September.
40.8%
of first-time customers return for a second round of funding.
58.8%
of second-round customers continue to a third funding round.
75.4%
of fifth-round customers continue to a sixth funding round.
Inside the report
Opportunity
becomes operation
Initial funding often supports a turning point. Repeat funding increasingly finances the materials and equipment needed to keep booked work moving.
Demand has
a calendar
November is the strongest month for funding demand, with May and December close behind. March and September are the quietest.
Platforms can
see it coming
Changes in job volume, invoicing, purchasing and payment performance can reveal pressure before a merchant asks for funding.
Context changes
the offer
Recognising repeat behaviour helps platforms deliver faster, more relevant support when it matters most.
Free report
Explore how funding needs change from first use to repeat behaviour, and how your platform can act on the signals. Complete the form to download the full whitepaper.